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We integrate our knowledge of place branding and cities with our consumer and organizational branding experience to deliver effective and compelling brand experiences.

RadiantBrands offers a full range of brand development and implementation capabilities, from initial research and discovery to advertising and media placement.

We shape brand experience.

Downtown Berkeley Marketing Materials

A New Brand for

Downtown Berkeley

A lively multimedia show developed to present

the new Downtown Brand

Branding a Location of a community on the water

A short movie featuring the West Berkeley community and waterfront as a location for the National Lab

RadiantBrands Experience


on our team

Steven Donaldson

Thinking on brands, retail, and marketing. 


Michael Zinke

Focusing on brand research and value.



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